Crave My Font
Couture Chocolate is a small business with a contemporary and old-fashioned feeling. A cursive typeface was introduced to reflect the spirit of chocolate. The typeface was designed to be elegant and sophisticated. The posters are mischievous and playful with a white background that accents chocolate stories. The signs are themed with a creamy beige and a white snowflake pattern that makes you think of happy times at Christmas. The red on the packaging is an accent color to make you hungry and crave our chocolate.
Eat something warm during the cold times
This concept for the iconic logo symbolizes the giving and receiving of a chocolate bar. Another way to view the design is to flip the logo clockwise. That will show a machine compressing the product. The color scheme coupled with the curvilinear font invokes the experience of tasting pure chocolate.